Case Study
Discover how Ayaan's skincare journey turned a personal challenge into MLNIN beauty, a universal solution accepted by professionals.
CLIENT:
MLNIN Beauty Products.
PROJECT:
Comprehensive Product Development, Digital Marketing, Web/Apps, Prints, LED Ad Bill Boards.
DATE: Feb.
Ayaan’s journey from grappling with personal skincare struggles to revolutionizing the beauty industry with her innovative facial cream is a testament to her resilience and entrepreneurial spirit.
PROBLEM
ADVANCE SKIN FLAWS
Ayaan faced significant personal challenges with intense freckles and stubborn blackheads that deeply affected her self-esteem. Conventional skincare products failed to address her issues, leaving her frustrated and in search of an effective solution. Her quest for a remedy led her to discover and experiment with a local healing cream, eventually inspiring her to create a transformative product.
DIGITAL STORES
ONLINE STORES AND MOBILE APPS
Through strategic brand development focused on a targeted audience, we built a digital storefront designed to effectively position the brand and reach the desired market. The platform offers an optimized user experience that not only engages visitors but also encourages repeat interactions and long-term customer loyalty.
ADVERTS DESIGN FOR MINI BOARDS
Image credits to FREEPIK.COM
DIGITAL BILL BOARDS
FOR MAXIMUM BRAND EXPOSURE
To effectively capture the desired brand audience and maximize outbound marketing opportunities, we implemented a multi-faceted approach. This included strategically placing LED digital billboard ads in high-traffic, prime locations, complemented by dynamic pop-up displays for in-store promotions. Additionally, we expanded the brand's presence through impactful outdoor advertising, ensuring a cohesive and compelling message across all touchpoints to drive engagement and visibility.
FOR MAXIMUM BRAND EXPOSURE
To effectively capture the desired brand audience and optimize our outbound strategies, we strategically placed LED mini billboard ads in high-traffic, choice locations. This approach not only guarantees targeted exposure but also enhances the likelihood of engaging with the right audience at the right time. By focusing on visibility in areas where potential customers are most likely to interact with the brand, we boost awareness and reinforce brand recognition. This combination of precise placement and audience targeting drives deeper brand cognition, ultimately leading to optimized sales and long-term customer loyalty.
